Alexa Ilacad joins Nash Aguas as BUM Endorser

NLEX or the Nash Aguas and Alexa Ilacad loveteam from TV is now also an endorsing team up of the country's leading apparel 'BUM.'

A fresh, beautiful and fashionable Alexa Ilacad was present on BUM's recent presscon of her as BUM's latest ambassadress. The 15-year-old actress seems perfect for the brand, feeling happy and blessed of being the newest fashion icon of BUM, joining other youth celebrities like Ella Cruz, Jane Oineza, Nash Aguas, Bianca Umali, Miguel Tanfelix.

Alexa said that eversince before, she was already a fan of the BUM apparel, she was like asking Nash Aguas what apparel he's wearing.

“Super happy ako to be a BUM endorserkasi I can show my versatility through BUM. Sobrangastig ng mgadamitnila. Kahitlagiakongpa-girly in colorful and bright outfits, favorite ko din ’yung dark colors kasimahiligakosarock eh;minsannga feeling korakistaako eh! With the clothes from BUM, I can enjoy and show the best of both worlds,” Alexa says.

Alexa Ilacad was surprised by Nash Aguas during the presscon, Nash came to the presscon without the knowledge of the actress that Nash would made it to the event.

Alexa Ilacad joins Nash Aguas as BUM Endorser

Apart from Alexa Ilacad as the latest addition to the roster of talented, teenage brand ambassadors, BUM is thrilled to announce the availability of #BUMBLACKBOOK, which will be part of the #BUMBLACK2SCHOOL campaign in June 2015.

The #BUMBLACKBOOK comes in both handy-style and hard-bound; as it offers all avid BUM patrons or #BUMMERZ the unique style book complete with all the #BUMBLACK2SCHOOL collection.

All the youth brand ambassadors—Ella Cruz, Jane Oineza, Nash Aguas, Bianca Umali, Miguel Tanfelix together with Alexa Ilacad graced the glossy pages of the said #BUMBLACKBOOK, which can be availed for a single receipt purchase of any regular items worth Php1200 in all BUM Boutiques and leading department stores nationwide.

The said novelty item #BUMBLACKBOOK is also a planner. It is a must-have for all BUMMERZ who want to keep abreast and serves as an inspiration-guide for trends and styles inspiration anytime, anywhere.

Featured in the pages of #BUMBLACKBOOK are the campus-appropriate fashion styles that are easily achievable for girls and guys with an ultra-stylish and comfy selection of casual tops such as tees, pullovers and hoodies. There are also pair of jogger or denim pants made more exciting with details like rips, patches and stitching as among the favorite trends of today.

For more updates, visit its website www.bumequipment.com.ph and its social media accounts—Twitter, Instagram, and Facebook via @officialbumph.